FULL CIRCLE SOLUTION
Eight connected steps. One merch operation.
The Graviton Full Circle Solution connects the people, processes, technology and commercial controls needed to run merchandise from setup through settlement.
THE MODEL
From people to payout.
Merchandise works best when team, process, technology and commercial decisions reinforce each other. Graviton's Full Circle model connects those elements instead of treating them as separate projects.
Festival merchBand merchTouringPop-upsOnlinePrint on Demand
GRAVITONMERCHFULL CYCLE SOLUTIONFOR ARTISTS & PROMOTORS
01Merch Team SetupRoles, staffing levels, responsibilities, briefings and escalation structure.- 02Store SetupPhysical, online and on-site stores designed around sales and fan flow.
03Processes & WorkflowsCount-in/out, stock handling, replenishment, click & collect and controls.
04Team SteeringOn-site leadership, remote support, issue handling and operational rhythm.
05Technical SetupConnectivity, devices, integrations, scanning and resilient show-day setup.
06POS & PaymentsFast, secure payment flows with stock visibility and reliable reporting.
07POD & FulfilmentPrint-on-demand, e-commerce, fulfilment and scalable global delivery.
08Settlement & ReportingTransparent count-out, fee logic, artist settlements, data and insights.
+Optimisation
Post-event review, bottleneck analysis, conversion opportunities and the roadmap for the next run.